Pursuing a Successful Investment Experience

STEP 4: CONSIDER THE DRIVERS OF RETURNS

Academic research has identified dimensions which point to differences in expected returns. Investors can use this information to pursue higher expected returns in their portfolios without having to predict which specific companies will outperform.

Source: Dimensional.
1 Relative price is measured by the price-to-book ratio; value stocks are those with lower price-to-book ratios.
2 Profitability is a measure of current profitability, based on information from individual companies' income statements.